Alternative facts: 1. A euphemism for lies. 2. On January 22^nd 2017, Donald Trump counselor Kellyanne Conway described White House press secretary Sean Spicer’s falsehoods about attendance at the inauguration as “alternative facts.”

BAME: 1.Black, Asian, and minority ethnic. 2. Rather cumbersome and lacklustre acronym used to refer to members of non-white communities in the UK; given the huge cultural difference between all the groups this definition tries to cluster together, it feels in its own way like a form of hackneyed stereotyping, even to the point of almost demeaning the very people it intends to champion.

Evidence-based policy: 1. Policy based on evidence. 2. Something that should be self-evident, but which suspiciously isn’t; policy or notion lacking any evidence whatsoever; trumped-up twaddle generated to appease overbearing boss, or possibly government minister.

Key takeout. The only time you should use these words is if you are indeed taking a key out.